An Opening Intro, also known as just "Intro", is a short video that introduces the content that will come next. It is essentially aesthetic, playful and artistic, with the intention of attracting attention and involving the audience. An Opening Intro, when well thought out and produced, will convey quality, presence and professionalism to your content, besides being something remarkable that people will remember. See below some examples and understand more details.


2D Intros
This type of Opening Intro seeks to convey sensations and concepts to your content dynamically, innovative and visually with two-dimensional animation. This type of production uses graphic elements, illustrations, photos. Basically everything that doesn't have depth and realism.


Category 1: Low Complexity 2D Intro

Duration - 6 to 10 seconds​​​​​​​


Category 2: Medium Complexity 2D Intro

Duration - 6 to 10 seconds​​​​​​​


Category 3: High Complexity 2D Intro

Duration - 6 to 15 seconds​​​​​​​


3D Intros
The 3D animation adds much more dynamic and captivates the gaze of the perception of tridimensionality. A closer perspective to the human eye with the use of depth and realistic elements. 


Category 4: Low Complexity 3D Intro

Duration - 6 to 10 seconds​​​​​​​


Category 5: Medium Complexity 3D Intro

Duration - 6 to 10 seconds​​​​​​​


Category 6: High Complexity 3D Intro

Duration - 6 to 15 seconds​​​​​​​


These are the factors that determine the complexity level of a project:

- Total length of the video
- Amount of animated elements
- Amount of unique behaviours of the animated elements
- Amount of time that needs to be spent on the completion of the production
- Level of knowledge and experience needed to perform the involved techniques
- Number of unique visual elements that need to be created to meet the goals of the brief
- Number of different techniques involved on the execution
- Level of sofistication of the design
Back to Top